Marketing Manager

Careers/Marketing Manager

Who We Are:

At Juxta Labs we work to make real life better for teens. We're a Series A funded startup working on a social mobile app that will be on everyone's phone and change the way we get together. We're funded by top–tier funds in Silicon Valley, Utah, and Los Angeles, and over 50 million people have used our apps. Our founding team has worked together for 16+ years and has had multiple exits. We're still small (18 people) so there's plenty of opportunity to become part of the family and have a major impact. Help us make something happen.

Job Description

We are looking for a marketing expert who is as passionate as we are about making teens social life better. Candidate should be targeting a startup opportunity. As a member of our Growth Team, you will help drive strategy and execution of all things marketing while collaborating closely with the Product Team to translate our company's product vision into a brand that is fun and cool for teenagers. Must love working in a team environment and thrive in a collaborative, creative process, and be ready to debate to arrive at the right answer.

Responsibilities

  • Collaboration on development of growth–oriented product features, launch campaigns, growth hacks and scalable user acquisition
  • Lead copy development including in–app product copy, push, sms and email messaging and advertisements
  • Drive empirically rigorous testing of product features, general growth strategies and messaging
  • Provide leadership of after–installation customer retention efforts including in–app messaging, sms and email campaigns
  • Manage install acquisition through traditional and non–traditional channels
  • You will be the in–house expert on digital marketing requiring you to stay at the forefront of new channels, platforms, strategies and industry best practices

Requirements

  • 3–5 years digital marketing experience, including some experience marketing consumer mobile products
  • Demonstrated ability to empathize with and understand a demographic that is not your own
  • Experience with customer interviews and other strategies to come to know a market
  • Exceptional copywriter and communicator
  • Demonstrated ability for creativity in
    • In app copy
    • Ad development
    • Growth strategies
  • Experience in paid acquisition with self–serve platforms (Facebook, Adwords, Twitter etc. ), social influencer marketing and other channels
  • True desire for startup life, including the ability to work well in ambiguous conditions and desire for a high risk, high reward environment where you can have a large impact
  • Strong interpersonal skills
  • Personal penchant for team work
  • Strong work ethic

Preferred

  • Experience working closely with a product team to ensure marketing strategies are implemented from a customer centric perspective
  • Demonstrated experience getting to know and empathizing with US teen demographic
  • Strong aptitude for data analysis

Juxta Benefits

  • Breakfast & lunch every day at the office
  • Open vacation policy
  • Commute Reimbursement (SF office)
  • SOMA office location — one block from Caltrain
  • Full health, dental, vision coverage